Industry Focus

Health and Fitness

Woman fixing her hair wearing athletic attire

Grow Your Health & Fitness Business Online

People are searching for gyms, personal trainers, and wellness services online—will they find you?We specialize in custom websites, branding, and marketing strategies that turn visitors into loyal clients. Whether your goal is to increase memberships, book more sessions, or sell fitness products, we create digital experiences that motivate action.

Branding & Visual Identity

Your brand should motivate, inspire, and establish trust. We design logos, color palettes, and brand messaging that reflect energy, health, and transformation—helping you attract the right audience.

Custom Website Design and Development

Your website is more than just a digital business card; it’s your sales engine. We create sleek, mobile-friendly websites that showcase your classes, services, and success stories while seamlessly integrating membership sign-ups, class booking, and client portals to convert visitors into long-term clients.

SEO & Local Marketing

Your potential clients are searching for terms like "Best gyms near me," "Personal trainers in [City]," and "Wellness centers for stress relief." We optimize your website to rank at the top of these searches, ensuring local clients find you first.

Lead Generation & CRM Integration

Convert clicks into memberships with custom landing pages for promotions like "Try a Free Class" automated follow-ups for trial sign-ups and inquiries, and an integrated CRM to track potential leads and members.


From Interest to Enrollment: How It Works

Start a Project
01

Schedule a Strategy Call

We start with a quick, no-pressure consultation to understand your fitness business, goals, and challenges. Whether you run a gym, personal training service, or wellness center, we’ll explore how to optimize your online presence.

02

Meet to Discuss Your Needs

After learning about your business, we’ll dive deeper into your needs—whether it’s building a high-converting website, improving SEO, or implementing automated lead generation. Our team will map out a strategy that drives memberships and client engagement.

03

Get a Custom Strategy & Proposal

We’ll deliver a tailored digital strategy, complete with timelines and clear action steps. Once approved, we put the plan into motion—enhancing your online visibility and turning website visitors into loyal clients.

Sarah Degray sitting on stationary cylcing bike smiling

"Right Coast Digital went above and beyond on a tight deadline and I would recommend them to anyone looking for a high quality website."

Sarah DeGray

Owner, Align Cycling

Industry Specifics

Built for Every Area of Health & Fitness

We work with gyms, trainers, wellness brands, and health professionals to build a strong online presence and attract more clients.

  • Gyms & Fitness Studios

    Boutique studios, strength training, group fitness.

  • Personal Trainers & Coaches

    Solo trainers, online coaching, hybrid programs.

  • Health & Wellness Professionals

    Yoga, pilates, cycling studios.

  • Nutrition & Supplement Brands

    Nutritionists, Meal planning services, supplement retailers

Start a Project

Our Health and Fitness Projects

Sarah Degray sitting on stationary cylcing bike smiling
Services
  • Web Design
  • Web Development
  • Branding

Headless CMS Website

We partnered with Align Cycling, an indoor cycling and group fitness studio in Vermont, to build a headless Next.js website powered by Contentful. Our team developed a dynamic, easy-to-navigate platform that effectively showcases their fitness offerings, class schedules, and membership options. The website features a seamless integration with Contentful, allowing the studio to easily update content and manage class listings. We worked closely with Align Cycling to ensure the site captures the energy and community of their studio while providing a smooth, engaging experience for users. The result is a visually stunning and highly functional website that strengthens their digital presence and supports their mission to inspire health and wellness.

Let’s Build Your Digital Presence

Your website should work as hard as you do. Let’s create a high-converting, SEO-optimized site that attracts more members and grows your fitness business.